You will learn to analyse the foundations of political communication through practical examples based on current real cases. Learn about the latest technical developments in neuromarketing and neurolinguistic programming applied to the world of political communication through these topics:
- Ethics and political communication: A meaningless oxymoron?
- Fake news : Is lying the same as not telling the whole truth?
- Actors in political communication: Enemies or adversaries?
- Social networks , the digital stage of politics.
- New political marketing strategies .

